JMG Cranes

AR Configurator

Visualizing electric cranes at real scale in physical environments

Anno

2021

Client

JMG Cranes

Partner

NEBBIA Phygital Lab

Dall'idea alla realizzazione

Context

In industrial B2B markets, complex machinery needs more effective tools than traditional brochures.

Brief

Create a digital tool to support the sales of electric cranes by clearly communicating size, footprint and configurations.

Challenge

Transform technical complexity into a clear and intuitive user experience.

Collaboration

This project was created through the collaboration between NebbiaLab and PowerMOB.

NebbiaLab

designed the user experience, interface and developed the 3D models

PowerMOB

supported technical integration, 3D optimization and developed the augmented reality configurator

Create your AR experience

From strategy to augmented reality experience development.
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Contacts

Phone number

+39 393 650 4228

E-mail

info@powermob.it

Operational headquarters

Via Marzano 11, 26100 Cremona (CR)

Phone number

+39 393 650 4228

E-mail

info@powermob.it

Operational headquarters

Via Marzano 11, 26100 Cremona (CR)

@2026 All rights reserved

@2026 All rights reserved